Sofie de Cnudde
ASOS , machine learning scientist
Sofie De Cnudde is a machine learning scientist at ASOS.com. After obtaining MA degrees in computer science and business economics at Ghent University, she started a PhD at the University of Antwerp. Her PhD was focused on how to leverage fine-grained, human behavioural data to make predictions about people’s future actions or interests. Four publications resulted from the research where theoretical results were applied to benefit areas such as micro lending, cultural government programs and retail. She started working at ASOS in 2018 and has worked across different business areas such as supply chain optimisation and marketing, and is currently working in recommendations.